Kwa-Tonton Sports, uhambo lwethu aluzange luqale ngesicwangciso seshishini, kodwa luqale ngomngeni. Ngo-2003, umseki wethu uPeter Hu, wazimisela ukunceda umhlobo wakhe wangaphandle ukuba enze iimpahla zeqela (custom team uniforms) elikwinqanaba eliphakathi kobuchwephesha (semi-professional). Ngelo xesha, ishishini lokwenziwa kweempahla eTshayina lalilawulwa yimveliso eninzi (mass production); phantse akukho mzi-mveliso wayekulungele ukwamkela iiodolo ezincinci ezineenkqubo ezinzima (small-batch, high-complexity orders) kuba zazithathwa njengezinzima "kwaye zixabisa kakhulu".

Emva kweenyanga ezininzi ekhangela kwilizwe liphela, uPeter ekugqibeleni wafumana umboneleli eGuangdong owayekulungele ukuthatha olu odolo. Olu phicotho lwabangela umbono omtsha: ukuseka inkampani exhasa iimfuno zeeklabhu, iimpawu zorhwebo ezizimeleyo, kunye namaqela afuna umgangatho wobungcali ngaphandle komqobo wemida ephezulu yee-MOQ (ubuncinane beeodolo).

Ngo-2004, uPeter waseka ngokusesikweni i-Tonton Sports e-Shenzhen. Uqale ngeqela elincinci nelizinikeleyo lezoshishino, waqalisa ukwakha isiseko esithembekileyo samaqela emidlalo kunye nabanini beemveliso zemidlalo ezisakhulayo ababengajongwanga ngabavelisi bemveli.

U-Peter wafumanisa kungekudala ukuba ukuze akhonze abathengi bakhe ngokupheleleyo, ufuna ukulawula inkqubo yemveliso ngokupheleleyo. Wathatha inyathelo elinesibindi lokutshintsha ukusuka kwinkampani yorhwebo ukuya kuba ngumvelisi othe ngqo, eqesha indawo eShenzhen ukuze akhe umgca wemveliso odibeneyo ngokupheleleyo. Ngokudibanisa intengiso, uyilo lwepateni, uyilo, ukuprinta, ukusikwa nge-laser, kunye nokuthunga phantsi kophahla olunye, i-Tonton Sports yaba nguvulindlela kulo mmandla. Sibe phakathi kwabokuqala ukutyala imali kubuchwepheshe bokuprinta kwidijithali, oomatshini bokudlulisela i-sublimation, kunye noomatshini bokusika nge-laser abazenzekelayo, nto leyo eyasivumela ukuba sandise ubuchwepheshe bethu kwiindidi ezizodwa ezifana ne-ice hockey, ukulwa (wrestling), ibhola yaseMelika (American football), ibhola yebaseball, kunye nezixhobo ze-MMA.

Emva kweminyaka phantse elishumi elinesibhozo sikhula, uPeter waqonda imfuneko yesiseko esizinzileyo nesinokuqhubeka ixesha elide. Ngowama-2022, inkampani yafikelela kwisigaba esibalulekileyo ngokuthenga umhlaba obukhulu buyi-15,000 yeemitha zesikwere e-Hubei ukuze sakhe isiseko sethu sokwenziwa kwempahla esisisigxina.

Namhlanje, i-Tonton Sports ikhule yaba ngamandla kwimveliso ekrelekrele exhaswa yi-AI. Ngokufudukela kwayo yonke imigca yethu yemveliso kwisixhobo sethu sase-Hubei, sidibanise "Isazisi" sedijithali kuyo yonke impahla: isiqwenga ngasinye sempahla yezemidlalo sine-QR code eyodwa, nto leyo enciphisa kakhulu amanqanaba eempazamo kwimveliso kwaye iqinisekisa ukuba kubekho ukucaca okupheleleyo kumaqabane ethu e-B2B.

Iziko lethu e-Hubei limele ikamva lokuveliswa kwempahla yezemidlalo, lidibanisa ubugcisa babasebenzi bethu kunye neteknoloji ephambili:

Inkqubo yeMveliso eKrelekrele: Inkqubo yethu eqhutywa yi-AI inyuse isantya sokuphendula kwiiodolo ngama-50%, kwaye sinamandla okuvelisa amaqhekeza angama-300,000 ngenyanga.

Ulandelelo oluchanekileyo: Ngemishini ekrelekrele engaphezulu kwama-200 kunye neseyile esebenza ngokuzenzekelayo (automated hanging workshop), silandelela indlela elungileyo yemveliso yempahla nganye ukuze siphelise naziphi na iimpazamo ezinokubangelwa ngabantu.

Ulawulo loMgangatho weNqanaba eliphezulu: Yonke iodolo idlula kwinkqubo yolawulo lomgangatho (QC) enamanyathelo asixhenxe adibanisa iteknoloji ye-AI kunye nokujongwa ngabantu. Itekhnoloji yethu yombono woomatshini (machine-vision) ijonga ngokuchanekileyo ukuthungwa kunye nokushicilelwa ukuze kufezekiswe inqanaba lomgangatho we-99.8%.

Uyilo lobuchwephesha kunye noPhando noPhuhliso (R&D): Iqela lethu loyilo elinamalungu angaphezu kwama-30 lisebenzisa iqonga loyilo le-3D (3D design cloud platform) ukwenza imizekelo yoyilo (mockups) kwimizuzwana eli-10, kwaye linikezela ngezisombululo ezipheleleyo zokwenza iimpahla ezilungiselelwe ngokweemfuno zakho (full custom solutions) zingadlulanga iiyure ezingama-24.

Uphuhliso lwe-"Black Tech" oluPhambili: Sisebenzisa inkqubo yoyilo ekrelekrele eyandisa ukusetyenziswa kwelaphu ngama-18%, ulawulo lomgangatho (QC) we-CCD woshicilelo oluzenzekelayo onereyithi yeziphene engaphantsi kwe-0.3‰, kunye nokusika ngengalo yomatshini okuchanekileyo ukuya kwi-0.1mm.

Ukususela kuthungelwano lwethu lwababoneleli ngezinto ezingaphezu kwama-50 ukuya kwinkqubo yethu yokuhambisa iimpahla "one-stop" equka uyilo ukuya kulogistika, i-Tonton Sports ihlala izibophelele kumgaqo owaqalisa yonke le nto: ukwenza iimpahla zemidlalo ezilungiselelwe ngokukodwa (custom sportswear) zibe nomgangatho wobuchwephesha, zibe nokuthenjwa, kwaye zibe zezitsha.

Noba uyiligi yobungcali okanye ishishini elisakhulayo, silapha ukuze uguqule umbono wakho ube ziimpahla zemidlalo ezikumgangatho ophezulu.